10 màn hình mockup cho CRM at-core (AT-side, không phải brand-side). Click-through giữa các screens — Creator List → Detail → Console → Conversation. Dữ liệu nhất quán giữa các screens.
Entity browser. Filter theo tier/industry/owner/state. Bulk action. Đây là trang AT Lead vào để xem creator pool.
Profile + tier breakdown + lifecycle timeline + performance + relationship + conversations. Click bất kỳ creator nào → mở.
Daily working surface. Queue theo SLA breach risk, tier, lifecycle. AM Linh dùng cả ngày.
Zalo OA archive — AM ↔ KOC. Mọi tin nhắn lưu company-wide, không personal channel.
Campaign nội bộ AT (TCB Visa, VinFast VF3, AT × Innisfree...). Status, budget, GMV so far. Filter theo brand.
Creator participants, KPI progress, GMV breakdown per platform, M19 exclusivity warnings.
Lead Phương Lê view: KPI per AM, KOC pool dưới quyền, relationship strength heatmap, top high-affinity creators.
M16 Anti-Poach signature flow: 6-step workflow, audit conversation, lock personal channel, AI suggest handoff, ceremony intro. Đây là demo killer.
Lead view — ai sắp vỡ SLA. AM heatmap với severity bar, escalation rules, 30d trend chart.
KPI tổng quan: tier distribution, brand pool, GMV trend stacked, top creator + top AM, export reports.